Hameed I, Zainab B, Shamim SJ. AROUSAL SAFETY LEADING TO PURCHASE INTENTION; THE ROLE OF MODERATING AND MEDIATING VARIABLES IN STRUCTURAL MODEL . JSSH [Internet]. 2018 Dec. 31 [cited 2023 Mar. 24];57(2):77-96. Available from: https://www.jsshuok.com/oj/index.php/jssh/article/view/33